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The California Society of Dermatology & Dermatologic Surgery (CalDerm) is a membership medical society comprised of Board Certified Dermatologists who practice primarily in the state of California.

challenge

Aeronet was originally hired several years ago to create an all new website for CalDerm.  The previous site had been designed and supported by volunteers and was in need of a new look, more organization and interactive membership systems.

our solution

We worked with CalDerm executive management to envision and carry out a new look and feel as well as a site reorganization.  We also implemented customized membership management systems that allow prospective members to join CalDerm, existing members to renew membership (including automatic recurring dues payments), register and pay for events, update their profiles, access special members-only content, and much more.

Most recently, Aeronet re-designed the CalDerm site to incorporate a Find a Dermatologist system as well as a weekly news update area.  Even more important, was the implementation of a new "Responsive" website template.  This allows the CalDerm website to look and work perfectly on any device - smart phone, tablet, laptop or large screen monitor.

results

As a result of the collaboration between CalDerm and Aeronet, members have become even more active and involved in the organization.  Membership management has been streamlined and many more members pay and renew their membership and event registration fees online.  The new website provides both a high level of professionalism and a very high return on investment.